VM Manager

VM Manager

Job Title: VM Manager
Contract Type: Permanent
Location: London, England
Salary: £40000 - £46000 per annum
Start Date: asap
Reference: ED134196_1498644771
Contact Name: Evie Darroux
Contact Email:
Job Published: June 28, 2017 11:12

Job Description

Our client is a leading high street retailer currently looking for a VM Manager to join their team. This role will include working closely with Buying, Merchandising and Design to ensure;

  • All product trends are effectively communicated to Retail including information on how to pull together and style outfits within each trend, key statements, must haves etc
  • Each product area is presented in store in the most effective, commercial and visually exciting way
  • Work with Buying & Merchandising teams to fully understand Buyers expectations/strategy for each month
  • Challenge Buying & Merchandising expectations and suggest alternative ideas and solutions to improve visual proposition
  • Produce a six month critical path analysis for timings and process to ensure that all deadlines are met
  • Photograph product for Style File communication and ensure photographic visuals are of a clear and professional quality
  • Continuously review the concept and format to ensure this is an effective tool for stores

Model Store - (Twice a year)

  • Liaise with Buying to identify key season trends and communicate to stores
  • Propose store layout options using all available information, including Buying & Merchandising strategy, department sales plans and retail feedback
  • Collate feedback on previous model store, review strengths and weaknesses to identify future opportunities and risks to improve the future visual proposition
  • Work with Area VM Manager to trial & review model store ideas and present proposals for new VM guidelines for the season
  • Constantly identify new and innovative ideas to push the visual proposition forward and present relevant e.g. Competitor analysis, market research, press etc
  • Organise and communicate Model Store update to Head Office e.g. Creative, Distribution, Buying & Merchandising etc
  • Review concept and format of the Model Store communication pack to ensure this is an effective tool for stores. Including producing this in conjunction with the creative artworker
  • Support the Area VM Manager with delivering the Model Store set up stores. As the VM product expert adopt a proactive approach to support AVMs with delivering the visual proposition
  • Present Model Store to Area Managers/Visual Specialists in the form of walk rounds
  • Assist the Head of VM in Model Store sign off with the Managing Director and Retail Director
  • Set up and shoot all model store locations

Communication - (Weekly)

  • Take ownership for producing detailed weekly product/merchandising updates for stores
  • Attend weekly Best & Worst meeting and communicate key messages in VM team meeting
  • Proactively identify visual opportunities and communicate these to stores, Area VM's and Retail teams
  • Send out Style File pack in advance to update Area VM team on new product ranges and VM guidelines
  • Conduct weekly store visits with Head of VM to present ideas, suggestions and identify opportunities for the Brand

New Stores, Modernisations, Equipment & Trials and Management

  • Manage VM overlay for new stores and modernisations
  • Support Area VM's with new store openings and mods
  • Source new equipment such as mannequins/plinths/hangers to improve look of stores, constantly reviewing cost saving
  • Check window/in store graphics to ensure they work with collections and are relevant for timing
  • Manage trials of new graphics/equipment/product
  • Work with Marketing and Creative teams to manage adhoc jobs such as pop up events
  • Manage the VM Artworker, ensuring all deadlines are met for all communications and time is managed efficiently
  • Manage the Stylists, ensuring outfits/styling/standards expectations are met throughout stores and communicated to the AVM team.
  • Liaise with International, Outfit and Concessions to deliver regular VM updates and layout guidelines
  • Support International with Partner/Store visits as appropriate
  • Create separate merchandising guidelines for International markets where appropriate
  • Support International markets with layouts for new/focus stores

Key Experience, Skills & Abilities

  • Passionate
  • Love for fashion and styling
  • Creativity with product
  • Confidence in building Buying & Merchandising relationships
  • Copywriting skills
  • Excellent visual skills
  • High attention to detail
  • Strong organisational skills
  • Ability to plan and prioritise effectively
  • Able to work under own initiative
  • Ability to work to tight deadlines
  • A good team player
  • Excellent communication skills
  • Great management skills
  • Proven experience to use InDesign and Photoshop

Please send CV with portfolio stating your salary expectations.

Creative Recruitment is an equal opportunity employer and do not discriminate based on race, religion, gender, age, sexuality, gender identification, or physical ability.