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Marketing Analytics & Insights Manager - #Marketing #Analytics & #Insights #Manager

Marketing Analytics & Insights Manager - #Marketing #Analytics & #Insights #Manager

Job Title: Marketing Analytics & Insights Manager - #Marketing #Analytics & #Insights #Manager
Contract Type: Permanent
Location: London, England
Industry:
Salary: £64000 - £65000 per annum
Start Date: ASAP
Reference: BBBH139609_1651674036
Contact Name: Sonia Andrews
Contact Email: info@creativerecruitment.co.uk
Job Published: May 04, 2022 15:20

Job Description

Marketing Analytics & Insights Manager to join a leading online luxury fashion retailer.


Here is a breakdown of what you'll be doing:

  • Be the go-to expert for digital marketing analytics.
  • Be responsible for helping understand marketing effectiveness across media channels and own the frameworks to support measurement of paid channel performance.
  • Provide insights which explain traffic and channel performance.
  • Guide decision making and inform digital marketing strategy by providing detailed, action orientated insights, continuously highlighting potential opportunities and risks.
  • Support digital marketing delivery teams in maximising channel effectiveness across the organisation.
  • Providing accurate analysis and insights to help push the digital marketing plans forward to hit business deliverables.
  • Standardise and elevate the quality of the reporting and insights provided to digital marketing leaders.
  • Take a leading role in the analytics team, championing best practice, challenging the status quo, and always advocating the use of data in decision making.
  • Be a stakeholder to the big data platform and analytics implementation teams to ensure robust digital data is available in a big data platform that serves your analytical needs.
  • Lead and line manage a team of analysts.


The type of person we are looking for:

  • Marketing analytics, digital analytics, media optimization & analytics, or other related experience, with a demonstrable track record in influencing and delivering business impact using data.
  • Extensive experience using industry-standard web analytics tools, e.g. Google Analytics.
  • Strong working knowledge of SQL (Python advantageous) and Tableau (or equivalent data visualisation tool), with experience working with large data sets in a big data environment.
  • Strong problem-solving skills and an ability to coach your team through complex.
  • Excellent interpersonal and relationship management skills, with the ability to communicate effectively at all levels of the organisation.
  • Strong organizational and project management skills are essential.
  • Comfortable presenting to and communicating with senior leadership.
  • Experience in recruiting and line managing a team.
  • An undergraduate level degree in Computer Science, Mathematics, Statistics, Data Science, Physics or equivalent numerical degree - or have demonstrable industry experience.


Please apply with a recent CV.

Creative Recruitment is an equal opportunity employer and do not discriminate based on race, religion, gender, age, sexuality, gender identification, or physical ability.