Job Title: Freelance Midweight Digital Designer — eCommerce & CRM
Location: London — Hybrid (1–3 days in office)
Contract Type: Freelance
Day Rate: £250-£300 per day — Inside IR35 DOE
Start: ASAP ongoing - 3-6 months
The Role
We are working with a globally recognised fashion and lifestyle brand operating across multiple iconic labels to find a Freelance Midweight Digital Designer. Sitting within the EMEA eCommerce and DTC team, this role is focused on CRM, email design and wider digital campaign execution across a multi-brand environment.
This is a fast-paced, detail-driven role with real scope to influence how world-class brands show up in the inbox and online.
Key Responsibilities
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Day-to-day creation of email creative and website assets across multiple brands
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Designing high-performing, responsive email templates — BAU and campaign
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Creating Figma designs ready for developer handoff — responsive and mobile-first
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Supporting A/B testing, personalisation and connected user experience initiatives
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Collaborating with CRM, content, web development and marketing teams
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QA of web builds to ensure design standards and UX are upheld
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Contributing to new concepts, brand initiatives and longer-term design projects
What You'll Need
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Confident midweight designer with strong CRM and email design experience
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Highly proficient in Figma — prototyping, responsive design, dev handoff essential
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Strong Adobe Creative Suite — Photoshop essential, animation a bonus
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Solid eCommerce background — fashion, lifestyle or retail brands strongly preferred
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HTML/CSS literate — comfortable working directly with developers
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Mobile-first mindset with sharp attention to detail and strong layout and typography skills
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Ability to manage multiple brands simultaneously, self-direct and meet tight deadlines
Not suitable for:
Designers who lean heavily into print design or art direction over UI/UX and performance design.