Ecommerce Design Manager (Fashion, Retail, Ecommerce)
A leading global fashion retailer urgently requires a talented Ecommerce Design Manager to help drive sales by delivering world class design for their Multichannel proposition both in the UK and Internationally.
Responsibilities
• Responsible for the overall design and aesthetic direction of E-commerce and M-commerce sites and their online marketing communications
• Manage and develop a team of 2 UK designers, and 1 designer.
• Manage copywriters
• Manage annual copywriting and design budgets
• Plan resource around key roadmap timescales, seasonal refreshes and ad-hoc requirements
• Ensure the site consistently supports and enhances the brand experience
• Work with Group Design to interpret and reflect the seasonal direction of the brand
• Create, update and maintain online style guide
• Create new design templates as site functionality develops, and as the front end requires redesign over time
• Work with the Customer Experience Manager to design creative concepts for the site enhancement and development roadmap
• Regularly monitor competitor activity, from a design perspective, and report new developments or innovations back in to the team
• Ensure site design enhances, rather than compromises, site performance and usability
• Refine and manage the in-house design team and process – ensure that design requirements are clearly planned and scheduled and signed-off appropriately
• Work with the Content Manager and Group Marketing to ensure seasonal photo shoots generate appropriate imagery for online
Skills
• Passionate about web design and multichannel retailing
• Able to maintain balance between design led and customer led creative approach
• Flexible and responsive to feedback
• Works well under pressure
• Customer focused, able to connect with customer lifestyles
• Meticulous eye for detail
• Sound understanding of the commercial objectives underlying site creative and design
• Team player, good inter-personal skills
• Ability to effectively manage a team
Knowledge and Experience
• Minimum 5 years’ in web or eCommerce design gained client or agency side
• Photoshop
• Illustrator
• inDesign